FOR IMMEDIATE RELEASE:
YUBA CITY, CA & SEATTLE, WA – June 22, 2009
Athena Marketing International (AMI), a leading export marketing, business development and consulting firm serving the food, beverage, and agricultural industries, has been hired by Taylor Brothers Farms to market and sell its products in Asia and the Middle East.
Taylor Brothers Farms is a third-generation family business specializing in growing natural products, particularly dried plums (prunes), peaches, almonds and walnuts. The company has built long-term business relationships in the U.S., Europe and Asia, and is a worldwide market leader in dried fruit and fruit concentrate, puree, and powder. Taylor Brothers Farms has manufacturing facilities in Sutter Country, California and Grudziadz, Poland. The company's state-of-the-art European plant was built in 2005 for efficient and profitable distribution throughout Europe and Russia.
“We are thrilled to be working with Taylor Brothers Farms, a pillar of the global fruit industry,” said Peter Guyer, AMI President. “Taylor Brothers Farms has an outstanding reputation for high quality, consistent and excellent tasting products. We believe there is high demand for the company's products in rapidly growing international markets. Our goal is to convert this demand into profitable sales for Taylor Brothers Farms.”
Richard Taylor, President of Taylor Brothers Farms, stated: “The international markets are important to our company's growth plans. We intend to be the leading supplier of dried plums worldwide, and we needed a partner to help us achieve our global objectives. We believe AMI is the best company to grow our business in Southeast Asia, India and the Middle East.”
AMI markets and sells U.S. food & beverage manufacturer's products to a network of international importers, distributors, retailers and other buyers. AMI's services allow U.S. food & beverage manufacturers to reduce costs, improve profitability and achieve a higher success rate selling their products in global markets. AMI develops its clients' brands globally by conducting strategic business planning, increasing sales, meeting the needs of international buyers, and conforming to local import regulations.
About Taylor Brothers Farms:
Taylor Brothers Farms is a third-generation producer and global distributor of prime quality California organic and conventional dried plums and prune products. With comprehensive processing facilities in the US, as well as a cutting-edge plant in Poland, Taylor Brothers has continued to expand its global presence with marketing partnerships around the world.
About Athena Marketing International:
Headquartered in Seattle, Washington, Athena Marketing International (AMI) provides international marketing, business development and strategic consulting services to U.S. food & beverage manufacturers. Its objective is to assist high quality, emerging U.S. food and beverage producers develop into major global brands. In addition, AMI serves as an advisor to its clients' senior management, offering counsel on international marketing, business development, foreign joint ventures and alliances, strategic planning, media and promotion, distribution, and foreign language packaging. AMI works closely with CEOs, business owners, and senior executives of their food and beverage client companies to expand their businesses, reduce expenses, increase profits and develop a long-term sustainable global business platform. For more information about AMI, please visit www.athenaintl.com.
Media Contact and Inquiries for AMI:
Peter Guyer, President
T: +1 206 749 9255; F: +1 206 624 8826
Media Contact and Inquiries for Taylor Brothers Farms:
Mr. Richard Taylor, President
T: +1 530 671 1505; F: +1 530 751 1514