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Seattle, WA—June 30, 2005—Athena Marketing International LLC (AMI), a Seattle-based global marketing and business development firm specializing in the food and beverage industry, announced the addition of a new client to its growing client base. AMI will represent Oral Fixation Mints exclusively, providing both companies with export management services and marketing their products in Western Europe, Asia, Latin America, Canada, and elsewhere around the globe.

Oral Fixation manufactures premium quality, uniquely flavored gourmet mints packaged in distinctive metal tins. The hugely popular mints, which have been spotted in the hands of Hollywood celebrities including Julia Roberts and Britney Spears, were originally sold as specialty items in fashion boutiques and upscale hotels. With growing demand for their product, the company's founders began searching for an international distributor and decided to team with AMI. “We were immediately impressed by [AMI president] Peter Guyer's professionalism, and by AMI's client list and its collective international distribution experience,” says Oral Fixation president Henry Rich.

“AMI is proud to represent this innovative company,” says AMI president Peter Guyer. “The outstanding leaders at Oral Fixation have the passion, commitment, and qualifications necessary to succeed in the international marketplace. We see in Oral Fixation the potential to be a global brand. This is exactly the type of visionary company AMI seeks to represent.”

About AMI

Athena Marketing International LLC is a specialized sales, marketing, and consulting firm providing international representation and business development services to the food and beverage industry. AMI offers food and beverage companies solutions to expand their global business, reducing expenses while at the same time increasing sales and profits. Its objective is to help both emerging and established U.S. food and beverage manufacturers develop into major global brands. AMI also offers its clients advice on foreign joint ventures and alliances, strategic planning, media and promotion, distribution, and foreign packaging.

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To contact by phone or mail:
T: +1 206 749 9255
F: +1 206 624 8826
1411 Fourth Avenue, Suite 629
Seattle, WA 98101