We Launch and Grow Food & Beverage Brands Globally.
Through Export Sales, Brand Building and Strategic Consulting, AMI ensures we exceed client expectations.
Athena Marketing International (AMI) is a leading marketing, export sales management, and business development firm for North American food, beverage, nutrition, and consumer products manufacturers seeking to expand global sales and brand awareness. We help professionalize your global sales platform and customer base by increasing worldwide sales and distribution.
The AMI Guarantee
We guarantee that we will increase your brand exposure and develop export sales leads by reaching nearly 15,000+ buyers in 130+ countries.
Explore our services.Sales, Marketing & Strategic Consulting Services
Deep Category Expertise
Experience & Wisdom
Wide Sales Channels
Depending on your needs and stage of global brand development, AMI assists its clients in a variety of ways:
- International market entry
- New customer identification, assessment and recruitment
- Export sales management
- International strategic planning / budgeting
- Global market research & consumer trends
- In-country marketing & promotion
- Trade show management
- Foreign language packaging
- Ingredients review & compliance
- Export sales training
AMI has worked with a wide variety of different product categories. We take pride in ensuring we are category experts with each product we represent:
- Coffee, Tea & Beverages
- Snack Foods
- Nutrition (including Health & Energy Products)
- Baked Goods
- Chocolate & Confectionary
- Personal Care & Cleaning Products
- Dietary Supplements & Vitamins (including Nutraceuticals)
- Fruits & Vegetables (including powder, pastes, and extracts)
- Frozen Foods
- Ingredients
- Pet Foods
- Specialty (including Gift & Novelty)
AMI has been trusted by clients since 2004 as the preferred Global Business Development Partner. Some of the ways we have proven this is:
- Development of strategic international marketing plans within your budget and capabilities
- Thorough feasibility and product analysis with international competitive insight
- Extensive market research on your competitors, opportunities and threats, and target markets in foreign countries
- International customer identification, assessment, and recruitment to ensure you choose the “right partner”
- Foreign language packaging and regulatory compliance
- Coordination of international trade shows, market visits, and promotional events to drive export sales
AMI has 16+ years of experience with multiple sales channels:
- Consumer packaged branded products in traditional grocery, mass, specialty, drug, & discount retailers
- Foodservice products to commercial end-users, national chains, coffee shops, health care, business & industry, education & contract catering
- Industrial & bulk ingredients and commodities to manufacturers
- E-Commerce platforms in foreign markets such as Alibaba, T-Mall, Rakuten, Coupang & Amazon Global
AMI builds relationships on trust and delivering higher value and better results than clients expect.
Our vision is to be THE “go to” firm for mid– and large-cap food, beverage, nutrition and consumer goods manufacturers seeking to increase global sales and brand exposure.
The AMI Proven Process:
Since 2004 we have leveraged our global relationships with nearly 15,000+ buyers, developed customized strategic brand plans, and driven export sales growth in 130+ countries.
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