Athena Marketing International

Travel with AMI as we work around the globe on behalf of our clients

AMI manages the international trade shows of its clients. After conducting extensive market research in global markets and recommending a strategic marketing plan for its clients, AMI manages all aspects of the client’s international trade show calendar. We sign up for the shows, coordinate logistics of booth and samples, represent the client at the show, and take advantage of our market presence by conducting due diligence of local distributors and arranging meetings with prospective key account customers.

Caffe Culture, London – June 2010

Robyn Hawkins, CEO of Big Train, and Kenneth Luciani, founder of Baresso Coffee – the largest coffee shop chain in Denmark – at Caffe Culture, London.

Food & Hotel Asia show, Singapore – April 2010

Richard Taylor, President of Taylor Brothers Farms, and Alex Lindsay of AMI speak with a prospective customer at the Food & Hotel Asia show, Singapore

Gulfood Show, UAE – February 2010

Peter Guyer negotiates with a prospective customer at the Gulfood show in Dubai, United Arab Emirates.

ISM, Germany – February 2010

Autumn Best of AMI reels curious international chocolate buyers into the Guittard Chocolate Company booth at ISM & debunks common misperceptions of US chocolates.

ANUGA, Germany – October 2009

Robyn Hawkins, CEO of Big Train, promotes her products with AMI at the ANUGA show, Cologne Germany.

Caffe Culture, United Kingdom – May 2009

Robyn Hawkins, CEO of Big Train, and Peter Guyer of AMI exhibited Big Train in the U.K.

HOFEX 2009, Hong Kong – May 2009

Alex Lindsey of AMI represented Big Train at the HOFEX show.

Aahar, India – March 2009

Breaking new ground at the Aahar show in Delhi, India, AMI’s Alex Lindsay markets Decas Cranberry Products.

Foodex, Japan – March 2009

Decas Cranberry Products CEO Jeff Carlson with AMI’s Peter Guyer at the Foodex show in Tokyo, Japan, March 2009.

Gulfood Show, UAE – February 2009

AMI’s Alex Lindsay negotiates with an international distributor at the Gulfood show in Dubai, UAE, February 2009.

Food & Hotel China – December 2008

On behalf of our client Decas Cranberry Products, AMI representative Alex Lindsay attended the Food & Hotel China show in Shanghai December 4-6, 2008. There he introduced the Decas product line and discussed launches in the food service, repacking, and retail sectors.

International Food Exhibition, India – December 2008

AMI Chief Operating Officer Kyle Diercks represented Decas Cranberry Products and Decas Botanical Synergies at the International Food Exhibiton in Delhi, India December 2-4, 2008.

Food Ingredients Asia, Thailand – September 2008

Dan Souza, Decas Botanical Synergies, and Peter Guyer, Athena Marketing International, discuss their cranberry-based products to prospective customers in Bangkok.

Specialty Coffee Association Europe, Denmark
– June 2008

NUMI Organic Tea made its debut in Scandinavia at the SCAE show in Copenhagen, Denmark. Here Peter Guyer explains the product and brand to a Kraft Foods executive.